TNS Global website
Service excellence and cost efficiency
Global Network of 80 offices worldwide focused on cost efficient data collection, and excellent client service. We use technology and economies of scale across all operations to provide greater benefits to clients.
Not just the internet
Although it has seen significant growth, the internet remains just one methodology for data collection. As well as expanding 6thdimension™ access panel coverage in Europe, Asia and Latin America and rapidly transitioning surveys online, TNS is actively involved in reducing overall data collection costs. This includes the use of smart software to optimise call centre utilisation.
TNS believes that competitive pricing and high-quality service are complementary, not conflicting objectives.
Looking across all operations
At the same time as reducing costs of data collection, whatever the methodology, TNS is active in looking across its global operational structure to provide clients with a more efficient service. Key initiatives include standardising systems, automation of the production process, off-shoring and the rationalisation of delivery systems.
Maintaining quality standards
As well as improving operational effectiveness, TNS remains committed to maintaining standards of quality that clients can trust. The integrity of data is especially important in online research and TNS has continued to take a leadership role in the industry, based on its heritage, expertise and 6thdimension access panels.
In 2008, TNS is at the forefront of industry initiatives to improve quality in online research, communicating our ‘6 degrees of online quality’ to clients and chairing the Online Research Quality Council for the US Advertising Research Foundation.
